iTruckTV Vision Statement:
iTruckTV believes professional truck drivers are the backbone of the American economy. iTruckTV is a platform designed to meet the informational needs of the trucking industry’s various driving communities. It is the vision of iTruckTV to become a comprehensive and interactive communications resource for the industry and its millions of drivers.
iTruckTV Mission Statement:
The mission of iTruckTV is to provide a centralized source for news, training, information and entertainment for all truck drivers with a focus on meeting the needs of drivers’ mobile lifestyle.
Operational Philosophy of iTruckTV:
iTruckTV believes that driving a truck is more than a job – it is a lifestyle. One of the central goals of iTruckTV will be to provide a communications bridge that can enhance our drivers’ mobile lifestyle – both on and off the road. iTruckTV is dedicated to developing programming that provides an effective mix of news, training, self-help and continuing education along with an appropriate blend of entertainment. iTruckTV plans to work as a public affairs resource for Homeland Security, the Department of Transportation, the Amber Alert System and other agencies and organizations seeking the involvement of the professional driving community. The iTruckTV programming mix for our individual subscribers will focus on approaches and strategies to bring maximum enjoyment for our drivers on the road.